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About 90% of small businesses in the US have been planning to start and/or increase their outsourcing operations in 2022 because of time and cost savings, better opportunities for growth, and access to skilled experts. And more and more businesses are joining this trend in order to leverage remote work and keep up with the rising costs of operation.
If your business is looking for ways to level up its operations with outstanding design without breaking the bank, check out this guide on the pros and cons of outsourcing your graphic design. This will help you decide whether or not your company is ready to outsource your creatives to the Philippines!
Because of the versatile skilled workers in the Philippines, there are several graphic design functions that you can confidently outsource to the country. Here is a list that you can refer to.
Filipino designers excel in creating compelling visual identities and logos that capture the essence of your brand.
Whether it's designing brochures, flyers, business cards, or other print materials, Filipino designers possess the expertise to craft eye-catching layouts.
From website interfaces to social media graphics, Filipino designers can create visually appealing and user-friendly digital assets that enhance your online presence.
If you need custom illustrations or artwork for your projects, Filipino designers can bring your ideas to life with their artistic skills.
Filipino designers can help you create captivating and innovative packaging designs that stand out on store shelves and effectively communicate your product's value.
Transforming complex information into visually engaging infographics and data visualizations is another area where Filipino designers excel.
With a strong focus on user experience (UX) and user interface (UI) design principles, Filipino designers can enhance the usability and aesthetics of digital products or applications.
The Philippines is a popular outsourcing destination for companies looking to outsource their graphic design services. This is for many reasons, including the following.
Filipino designers are known for their efficiency and ability to work within tight deadlines. So, outsourcing to the Philippines allows you to benefit from faster project completion. This ensures the timely delivery of design assets and minimizing of delays.
The Philippines has a diverse pool of graphic designers with expertise in various design disciplines. Whether you need specialists in logo design, web design, packaging design, or other specific areas, outsourcing to the Philippines provides access to a wide range of specialized skills.
By outsourcing to the Philippines, you can extend your availability beyond regular operating hours. Designers in the Philippines work in different time zones, enabling your business to have a 24/7 workflow. This can be advantageous for meeting urgent project deadlines or accommodating international clients.
Partnering with a graphic design team in the Philippines allows you to tap into fresh perspectives and innovative ideas. Filipino designers often bring unique cultural influences and design sensibilities to their work, infusing creativity and new approaches that can set your brand apart.
When you outsource your graphic design services, you eliminate the need for extensive training programs and costly design software investments. Filipino designers are typically well-versed in popular design tools and can work with their own infrastructure, saving you time and expenses.
Outsourcing to the Philippines offers the advantage of risk mitigation. By partnering with established outsourcing companies or freelancers with proven track records, you can reduce the risks associated with hiring and managing in-house designers. The outsourcing provider takes care of administrative tasks, HR matters, and quality assurance, allowing you to focus on the final design output.
Of course, outsourcing graphic design services to the Philippines also comes with a number of risks and disadvantages. Below are some of the things you need to look out for.
Despite the high English proficiency in the Philippines, language and cultural differences can occasionally pose challenges in communication. Misunderstandings or misinterpretations may occur, especially when conveying complex design concepts or specific requirements.
While time zone advantages were listed as a pro, they can also present challenges. Depending on your location, significant time zone differences can impact real-time collaboration and communication. It may lead to delayed response to queries or longer feedback loops, especially if immediate interactions are required.
Outsourcing to the Philippines or any country raises intellectual property and security concerns. It's crucial to ensure that proper agreements and confidentiality measures are in place to protect your sensitive information and creative assets. Engaging trusted outsourcing partners and implementing robust security protocols can help address these concerns.
Maintaining consistent quality control can be a potential challenge when outsourcing graphic design services. It's important to establish clear design guidelines, provide detailed feedback, and implement a feedback loop to ensure that the delivered design work meets your expectations and aligns with your brand standards.
When outsourcing, you may have limited direct supervision over the graphic design team. This can make it more challenging to monitor progress, address issues in real time, or provide immediate guidance. Effective project management and regular check-ins can help mitigate this limitation.
Cultural and aesthetic preferences can vary across different regions and markets. Filipino designers may have design sensibilities that differ from your target audience's preferences. It's essential to communicate what you want, provide references, and maintain open dialogue to align the design output with your intended audience's expectations.
Are you looking for an outsourcing provider that can match you with the most talented and sought-after graphic designers in the Philippines? Outsource to KDCI!
At KDCI, we have 20 years of experience offering the best graphic design services to some of the biggest brands in the world. When you outsource to us, you get to work with graphic designers who have worked with brands like Apple, Amazon, and Microsoft. Whether you’re looking for someone to do your branding, graphic design, multimedia design, web design, PowerPoint presentation design, or product photo editing, we can even support you with product photo retouching services to ensure your visuals are always polished. We can find the perfect designer for your needs!
Learn more about our graphic design services, click the button below to learn more!
