Did you know that according to a 2022 survey, graphic design (47%) and video design (43%) were the most outsourced tasks by marketers around the globe? Moreover, in the Philippines, 30% of companies that outsourced to the country were from the design and marketing industry, as per KDCI’s Philippine outsourcing statistics report. With such numbers, no wonder Philippine creative agencies are growing in popularity in the global outsourcing market.
As a leader among creative agencies in the Philippines, KDCI Outsourcing oversees hundreds of outsourcing creative production year by year, with clients demanding services in web design, UI/UX design, multimedia, and many more.
What Is A Creative Agency?
Regardless of industry, every business requires a talented team of creatives for its design and marketing campaigns. But sometimes, businesses enlist the help of a creative agency. A creative agency is a firm that offers a diverse suite of services from design and advertising to content planning and copywriting.
However, one key difference between a creative agency and all other agencies is the scope of services. For example — unlike creative agencies — design agencies solely focus on the visual design aspect of a project, as it is with an advertising agency providing advertisement solutions to a client; a mobile app design agency working on an application’s UI, or a digital marketing agency offering marketing services. Simply put, a creative agency’s services are broader.
Furthermore, creative agencies possess the expertise and industry knowledge needed to elevate a business’s brand and carry out a marketing strategy to fruition. As these agencies know best practices and are abreast with marketing trends, they are more than confident in giving your brand a unique edge in the industry.
Why Take Advantage of Creative Agency Services Philippines
The Philippine business processing outsourcing (BPO) industry has long been a driver of employment, skilled labor, and economic development. However, outsourcing is a competitive industry — with the best outsourcing destinations like India and Poland employing high-caliber talent that potentially rivals Filipino employees.
Still, many foreign businesses prefer working with Filipinos, and rightfully so. Here’s why you should outsource creative work to the Philippines, the best BPO country in Southeast Asia.
1. Increased Cost Savings
There’s a wide salary gap between the United States and the Philippines. According to Zip Recruiter, the salary of a multimedia designer in the United States averages $4,666 to $6,459 a month; on the other hand, the average monthly salary of a multimedia designer in the Philippines is around $300 to $648 — and that’s a big win for clients.
Unlike outsourcing, hiring in-house is more expensive, with overhead costs and other expenses influencing the budget. By outsourcing to creative agencies in the Philippines, you can save time and money, as the cost to outsource already includes hiring, training, resources, and government-mandated benefits.
This allows you to devote more attention to core business functions, giving you a competitive advantage in a highly competitive market while allowing you to scale your creative production based on demand.
2. High-Quality Creative Outputs
Just because you plan to work with a potential outsourcing partner in the Philippines doesn’t mean ignoring quality. On the contrary, with Philippine creative agencies like KDCI Outsourcing, they have thorough guidelines to make sure quality is always the highest and turnaround times are quick. Creative agencies are also well-versed in the latest tools and trends, so your designs are always eye-catching and modern without compromising brand identity.
3. Talented English-Speaking Creatives
And With the Philippines being a hotbed of talent, there’s a large pool of designers with various skills and expertise that creative agencies can tap into when onboarding a new client. What’s more, these creatives boast high English proficiency, allowing them to communicate ideas in writing and speaking when brainstorming or conducting virtual meetings. Because of the shared culture between the Philippines and the West, Filipino creatives can integrate well with their client’s in-house team and adapt to the local work culture.
10 Best Creative Agencies In The Philippines
When outsourcing to creative agencies in the Philippines, it’s important to work with companies that have a strong portfolio and solid reputation in the creative industry. Using Google & Sortlist — the modern businessman’s yellow pages — below are the best creative agencies in the Philippines, listed in no particular order.
1. KDCI Outsourcing
KDCI Outsourcing is a global outsourcing company that doubles as a creative agency., offering a range of creative production services from graphic design to animation. Its robust portfolio of designs in web, graphic, UI/UX, and multimedia showcase all the high-caliber outputs of their world-class designers.
Compared to other creative agencies, this Pasig City-based BPO enables flexible staffing solutions, helping companies build offshore creative teams if they do not wish to outsource projects or hire retainers. This makes KDCI a great choice for businesses looking for long-term solutions to their creative needs.
2. Stellar Videos
Founded in 2010, Stellar Videos excels in crafting 2D explainer videos that tell compelling stories. Beyond 2D explainer videos, this creative agency also offers WhiteBoard animation, motion graphics, 3D video production, live-action video production, SaaS and apps video production, reel creation, and videography services.
Because of the company’s top-notch creative production and careful brand research, Stellar Videos can blend global standards with local charm. Although this Philippine agency leverage AI, rest assured that Stellar Videos’ outputs employ a human touch.
3. beCreative Studios
beCreative Studios is a dynamic creative design agency focusing on multimedia content creation as well as web design and social media marketing, with the company ensuring each project reflects the client's unique brand identity. Known for their innovative and personalized approach, this creative studio consistently delivers standout results.
4. BrightBulb Animations
BrightBulb Animations specializes in creating engaging animated explainer and training videos. Their animation services — on the other hand — consist not just of digital storyboarding and concept art creation, but also scriptwriting and voiceovers.
As a full-service creative agency, BrightBulb Animations’ wide scope of services ensures that their client’s needs are taken care of in the production process. Plus — with the company continuously practicing detail-orientedness and maintaining high-quality results — BrightBulb Animations only works on a few projects at a time, so that all videos and animations are clean, fluid, and professional.
5. XS Multimedia
XS Multimedia is a comprehensive creative agency promising innovation and business growth through their branding, graphic design, video production, and digital marketing services. Their blend of creativity and technology enables them to deliver effective, impactful marketing campaigns to local and international clients.
6. RAD Creatives
RAD Creatives is renowned for its focus on modern corporate and B2B branding and design. They offer services like video production, branding, graphic design, web design, and digital marketing, helping brands stay relevant and engaging. The creative agency’s trend-savvy and collaborative approach ensures that their designs appeal to contemporary audiences, setting them apart from other competitors.
7. Design For Tomorrow
Boasting a large international client base, Design For Tomorrow is an innovative creative design agency focused on forward-thinking design and strategy. Their services encompass branding, digital marketing, graphic design, and UX design, to name a few. Known for their emphasis on sustainability and cutting-edge design principles, Design For Tomorrow ensures that each project is future-proof and meets contemporary needs.
8. Strong Media Corp
Strong Media Corp is a dynamic, Marikina-based media production company specializing in high-quality video production and multimedia services, which include design and branding, fabrication, storyboarding, animation, photography, and many more. Strong Media Corp’s strengths lie in their state-of-the-art production facilities and a talented team that delivers visually compelling content that stands out in the competitive media landscape.
9. Motion Cabin
Motion Cabin is a creative animation studio known for its expertise in creating captivating animated videos.What differentiates this creative studio from other creative agencies in the Philippines is their focus on storytelling and visual innovation, ensuring that each animation project entertains and effectively communicates the client’s message.
10. Skyrocket Studios
Headquartered in Mandaluyong City, Skyrocket Studios is a vibrant marketing and creative agency that thrives on passion and innovation. From digital marketing to web development, this Philippine agency offers a comprehensive range of services for every type of marketing and artistic need.
What distinguishes Skyrocket Studios from their competitors is the agency’s dynamic, entrepreneurial spirit, which — combined with their expertise in creative technology — helps produce smart, result-driven solutions for their clients.
Choosing the Top Digital Creative Agency Philippines
Businesses want the best for their brand. After all, a brand is an identity; it is what makes businesses stand out from the rest. This identity is then manifested through distinct visual design and copywriting, communicating to customers the personality of your business.
With a plethora of top creative agencies in the Philippines, searching for the right one may seem like a lost cause. Thankfully, it doesn’t have to be that way. If you want to supercharge your brand without the hassle of working with an incompetent creative agency, or an agency that doesn’t align with your goals and vision, take note of the following:
1. Reputation
We can’t deny how much reputation influences your perception of a creative agency. How are the reviews and client success stories? How is the agency’s creative service? If a creative agency in the Philippines has garnered plenty of legitimate positive feedback from clients throughout the years, it’s most likely a reputable company — just beware of fake reviews.
2. Portfolio
In the creative industry, the portfolio is the name of the game. When choosing a creative agency in the Philippines, look at their portfolio and case studies. How did the agency’s creative services drive growth and engagement to the client’s brand? Are the designs original? Is the quality of work up to par with standards? As a potential client, you also have to look into the industries the creative agency has worked with. If you own a fitness brand, for example, your potential outsourcing partner’s portfolio must contain all the creative work they’ve accomplished for the fitness industry. From there, you can glean whether the company’s creative team understood the market of a particular industry and the client’s needs.
3. Pricing
The prices of services can be a deal breaker to clients. Some Philippine creative agencies can charge higher than their competitors, but such higher price points are backed by specialized expertise, competent talent, and superb work. Before outsourcing creative work to a creative agency, make sure the company’s pricing aligns with your budget.
Outsource Creative Agency Services Philippines
The most outstanding creative agencies and BPO companies in the Philippines offer comprehensive outsourced design services that drive realistic, yet measurable results for your brand. But if you’re looking for a solution that gives you high-quality designs long-term team of offshore designers, then you should partner with KDCI Outsourcing!
We specialize in finding the best offshore staff in the Philippines, and will train, hire, and vet the best designers who fit your requirements to ensure seamless collaboration and the best outcomes.
Excited to elevate your brand with unique, innovative designs? Contact us today, so we can help you achieve your artistic goals and set a new standard in the creative industry!